Consultant and Managing Partner, Tyson Heinz
As one of the earliest thought leaders in Competitive Intelligence, Kirk has been providing clients with time-based strategic services for nearly 40 years. His primary areas of expertise include competitive intelligence research, strategic planning, benchmarking, business development, and executive presentations.
A renowned industry expert, Kirk is the author of nine books on strategy, competition, and competitive intelligence, including the best-selling Complete Guide to Competitive Intelligence (Leading Edge Publications, 5th ed. 2010). He is a highly acclaimed seminar leader, presenting hundreds of seminars in 25 countries, and a favorite speaker at industry and professional associations, including The Conference Board, American Marketing Association, and the Association for Corporate Growth.
Kirk is a Founding Member of the association of Strategic and Competitive Intelligence Professionals, of which he received the organization’s Lifetime Meritorious Award in 2005. Prior to launching his own consulting firm, Kirk worked at Andersen Consulting (now Accenture), where he co-founded their Strategic Services consulting practice in the U.S. and Europe. As part of that practice, he advanced many of the strategic models and analytical techniques used by companies today. Kirk has an MBA in Marketing and is a former CPA with a BBA in Accounting.