Cynthia Cheng Correia

Managing Director, Knowledge inForm
Founding & Past President, Council of Competitive Intelligence Fellows (2018-2021)

As practitioner, advisor, and instructor, Cynthia Cheng Correia helps professionals and organizations enhance what they do. For over two decades, she has supported managers and companies in establishing competitive advantage through competitive and decision intelligence, critical foresight, and understanding and minimizing biases and barriers that limit their potential.

Cynthia’s expertise extends into the combined disciplines of CI and knowledge management (CIKM), which helps organizations enhance collaboration, knowledge creation, intelligence generation, creativity & innovation, and foresight. Cynthia’s practice also includes developing internal competitive and decision intelligence process, architecture, and systems; constructing intelligence defense; and harnessing open source intelligence (OSINT).

A speaker and author, Cynthia brings clarity, approachability, and ease to discussing how people and organizations can understand their situations, and sharpen their perspectives and practices. She has spoken at events for leading companies and associations like Strategic and Competitive Intelligence Professionals (SCIP), Special Libraries Association (SLA), Elsevier, Dow Jones, and Information Today. She has also appeared in various media, including The New York Times, Competitive Intelligence Magazine, The Emerald Handbook of Modern Information Management, Super Searchers on Competitive Intelligence, Information Outlook, The National Law Journal, and The Carnegie Council’s Competitive Ethics series.  She authored her “In the Know” column for Competitive Intelligence Magazine for many years and was founding Editor of Intelligence Insights.

Past President of the Council of Competitive Intelligence Fellows, Cynthia is a distinguished leader in the CI field and has committed herself to advancing CI through advising, championing, mentoring, and educating. She is a recipient of SCIP’s 2011 Catalyst Award; the WISE Faculty of the Year Award in 2012 and 2015 for her graduate-level instruction at Simmons University’s School of Library and Information Science (SLIS); and the 2019 Distinguished Service Award from SLA’s Competitive Intelligence Division. Cynthia is the developer of SLA’s Competitive and Decision Intelligence Certificates Program; and she has also served in various volunteer leadership roles in SCIP, SLA, and other organizations.