Competitive Technical Intelligence (CTI) is a specialized CI activity that helps technology-based and technology-reliant companies sustain a strong business position in competitive markets and develop future growth opportunities. In this webinar, Drs. Tom Tao, Brad Ashton, and Craig S. Fleisher will report on two recent CTI developments that can bring insights to competitive intelligence professionals:
• First, a recent pilot survey (along with several interviews) of CTI practitioners and academic researchers by students at James Madison University assesses the current posture and contributions from CTI in US companies. Our distinguished speakers will discuss interesting finding for CTI and CI practitioners.
• Second, our panel will discuss how CTI contributes to business success and developments in Technology Scouting.